Bewakoof's FY26 net loss jumps nearly 20% to ₹87.4 cr, revenue crosses ₹200 cr
According to Inc24, D2C fashion brand Bewakoof reported a nearly 20% jump in net loss to ₹87.4 Cr for FY26.
Growth Brief DeskPublished Updated 1 min read
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Key facts
- According to Inc24, Bewakoof's net loss jumped nearly 20% to ₹87.4 Cr in FY26.
- The D2C fashion brand's revenue crossed the ₹200 Cr mark in the same fiscal year.
- The financial performance reverses the bottom line improvement seen in FY25.
According to Inc24, direct-to-consumer fashion brand Bewakoof reported a nearly 20% increase in its net loss, reaching ₹87.4 Cr for the fiscal year FY26.
During the same period, the company's operating revenue crossed the ₹200 Cr mark, reversing a brief bottom-line improvement seen in the previous fiscal year FY25.
Why it matters
This financial update reveals the ongoing profitability challenges faced by digital-first consumer brands as they scale operations in a competitive market. For industry observers, investors, and startup founders, the widened loss alongside revenue growth highlights the delicate balance between aggressive market expansion and cost control. It serves as a reminder of the financial pressures prevalent across India's direct-to-consumer sector as firms attempt to achieve sustainable unit economics while chasing top-line scale.
- E-commerce
- Startups
Sources
Source: Inc24, Gaurav Bagur